Green Tea Market Trends, Share, Growth, Key Players, and Forecast 2025-2033
- Rahul Pal
- 6 days ago
- 4 min read
According to the latest report by IMARC Group, titled “Green Tea Market Report by Type (Green Tea Bags, Green Tea Instant Mixes, Iced Green Tea, Loose Leaf, Capsules, and Others), Flavour (Lemon, Aloe Vera, Cinnamon, Vanilla, Wild Berry, Jasmin, Basil, and Others), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, Online Stores, and Others), and Region 2025-2033”, offers a comprehensive analysis of the global green tea market trends. The report also includes competitor and regional analysis, along with a breakdown of segments within the industry.
How Big is the Green Tea Market?
The global green tea market size reached USD 17.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 29.2 Billion by 2033, exhibiting a growth rate (CAGR) of 5.56% during 2025-2033.
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Green Tea Market Dynamics:
Increasing Health Awareness and Wellness Trends:
The global market of green tea is experiencing strong growth due to widespread consumer expenditure and increasing level of health awareness. This is further driven by the global popularity of wellness trends. Green tea is widely acknowledged for its plethora of health benefits that comes along with its consumption such as the high content of antioxidants, possible aid in weight loss, and associating with low risks of chronic diseases. The surge in proactive consumers, green tea is increasingly being considered as a functional beverage is being bolstered. Apart from this there is growing interest regarding preventative healthcare which is being supplemented by adopting healthier lifestyles across various demographics.
Growing Popularity of Green Tea Flavors and Innovations:
With the emergence of promotional products and diversification of flavours there is increased interest in the green tea market. To fulfill shifting consumers tastes and preferences the manufacturers have introduced flavored green tea beverages such as fruit flavored iced green teas, herbal blends, and matcha green tea. These new products cater to a wider market, including the younger generations looking for sophisticated experiences. In addition, the ready to drink green tea, green tea extracts for use in dietary supplements and functional foods have increased as they are convenient and versatile for on the go consumers, thus contributing significantly to market growth.
Expansion of E-commerce and Retail Channels:
The global green tea market is experiencing significant growth opportunities in light of heightened e-commerce activity and new retail opportunities. Green tea can be purchased with no geographical restrictions because it is offered through various online retail outlets. Sales and distribution opportunities for green tea products are expanding because of the growing adoption of online shopping. In addition, the expanded availability of green tea through various retail outlets such as supermarkets, hypermarkets, specialty stores, and coffee shops enables different consumer purchasing preferences, thus aiding the market.
By the IMARC Group, Some of the Top Competitive Landscape Operating in the Green Tea Market are Given Below:
The Display Market research report outlines a detailed analysis of the competitive landscape, offering in-depth profiles of major companies. Some of the key players in the market are:
AMORE Pacific Corp
Arizona Beverage Company
Associated British Foods LLC
The Coca-Cola Company
Tata Global Beverages
Unilever
Cape Natural Tea Products
Celestial Seasonings
Finlays Beverages Ltd.
Frontier Natural Products Co-Op.
Hambleden Herbs
Hankook Tea
Honest Tea, Inc.
ITO EN
Kirin Beverage Corp.
Metropolitan Tea Company
Northern Tea Merchants Ltd
Numi Organic Tea
Oishi Group Plc.
Oregon Chai Inc.
Yogi Tea
Explore the Full Report with Charts, Table of Contents, and List of Figures:
Green Tea Market Trends:
The global green tea market observes several notable shifts simultaneously, which are likely to impact its future growth. One of the shifts includes growing popularity for green tea which is organic or procured in an environmentally friendly way. The public is increasingly aware of the consequences of their spending. As such, there is a shift towards purchasing tea grown with organic farming techniques and culled in ethical ways. This increased need is pushing tea producers to use environmental friendly practices for growing and processing tea.
Another notable trend is the growing use of matcha, a finely diced green tea used in powdered form which is customary in Japanese tea ceremonies. The increased consumption of matcha by health-conscious individuals is due to its antioxidant properties, as well as its versatility in preparing lattes, smoothies, and even desserts. In addition, the market is experiencing an upsurge in the demand for premium specialty green teas with unique origins and processing methods on top of being well sought after by tea enthusiasts.
Green Tea Market Report Segmentation:
Breakup by Type:
Green Tea Bags
Green Tea Instant Mixes
Iced Green Tea
Loose Leaf
Capsules
Others
Breakup by Flavour:
Lemon
Aloe Vera
Cinnamon
Vanilla
Wild Berry
Jasmin
Basil
Others
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Specialty Stores
Convenience Stores
Online Stores
Others
Regional Insights:
North America (United States, Canada)
Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
Europe (Germany, France, United Kingdom, Italy, Spain, Others)
Latin America (Brazil, Mexico, Others)
Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key highlights of the Report:
Market Performance
Market Outlook
COVID-19 Impact on the Market
Porter’s Five Forces Analysis
Historical, Current and Future Market Trends
Market Drivers and Success Factors
SWOT Analysis
Structure of the Market
Value Chain Analysis
Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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